The Battery Isn't The Only Thing Your Smartphone Usage Is Draining - #infographic

You only need to walk into a restaurant on any given night of the week to see the effects of smartphone addiction in play. People lookup reviews on their phone while hovering outside the door. Once seated, they pick out their menu selection from photos posted on Yelp. And then the thumbs go through the ritual dance of texting friends, changing Facebook statuses, or Tweeting about the decor before the appetizer even arrives. We're all plugged into our smartphones, nearly 24/7. It's generally agreed that the iPhone changed the game when it came to smartphones. Suddenly that cumbersome thing in your pocket became a gateway to a whole new world. Social media, news events, "the Internet" existed in your pocket, easy-to-use, and everywhere, always. That was back in the stone age of 2007. In less than 10 years, we've become a nation of smartphone addicts. This infographic created by Dialed-In examines some the health hazards that come with being stapled to your smartphone - and the scary thing is, we haven't even seen the long-term effects yet.

How Consumers Really Use Snapchat - #Infographic

Did you know that Snapchat users collectively watch 6 Billion videos daily, and that 8,796 snaps are shared on Snapchat every second?

Snapchat has majorly transformed since its launch in 2011. Notoriously created to send "private" disappeared photos, Snapchat has grown up now offers branded and interactive filtering options, live new stories, and even a feature that allows you to send cash to friend. But as marketers rush to build brand on Snapchat, they are finding it increasingly difficult to target specific audiences and measure ROI. To learn more about how people are actually using the app, the team at Newscred surveyed 100 Snapchat users, and compiled the results in an infographic (featured below).

2016 Digital Marketing Trends Consumers Love - #infographic

"Is your 2016 marketing plan on trend? It may seem like every time you turn around there's a new marketing trend to figure out. While it can be daunting to stay on top of what's new, it's important to realize which trends appeal to consumers - after all, they're the ones you are trying to reach with your marketing! So, take a look at some of the latest marketing trends that consumers love, and learn what your business can do to get your 2016 local marketing plan on trend."

7 YouTube Marketing Tips for Reaching More Millennial Consumers

As many of you probably know, YouTube is the largest video content hosting and sharing platform where billions of users (almost 1/3 of internet users) watch millions of hours of videos a day. But did you know that it is now the video content platform of choice for younger audiences? In fact, a study done by The Intelligence Group found that 74% of 14- to 18-year-olds and 68% of 19- to 24-year-olds regularly visit YouTube to view video content.

As such, millennials have become increasingly attractive to online businesses not only because of their willingness to embrace information, but also because their spending power will continue to rise in the future. With that in mind, here are seven YouTube marketing tips for reaching more millennial consumers:

Aspects to Consider Before Starting an Online Marketplace

Presents, souvenirs, desired things and basic necessities make us visit various stores and shopping malls, as we want to satisfy our needs and do something nice for our relatives and friends. In this age of information and communication technologies, most people can't go shopping without assistance of modern technological devices, such as tablets, smartphones and desktops. As for the last several years, a number of online customers has increased drastically, plenty of businessmen also try to launch online stores and establish branch offices of their companies in Internet. Being an online business owner, you will be able to earn much more money, get high popularity and even interact with thousands of buyers from all over the world. However, if you want to reach these goals and become a successful online businessman, so you will have to be ready to compete against a large number of different web business companies and corporations. As a rule, not all online vendors and entrepreneurs are able to create strong business brands and participate in competitive races within the ecommerce marketplace during a long period of time. Knowing these facts, some web businessmen combine their financial assets and efforts with other merchants to create online multiple marketplaces. Such web business projects have already helped plenty of online businessmen not only get desired revenues and stand in cruel conditions of high competition, but also start their business careers and get valuable knowledge in marketing and management fields.

6 Awesome Ways to Create Kick-Ass Content Strategy

To get high rankings in SERP, most of website owners publish not only quality content on landing pages, but also add epic posts to their blogs.

Today one of pressing challenges is to search for smart ideas on blogs. It takes much time and efforts to find what you really need to catch readers' attention.

In the post, I would like to cover top 6 ways on how to create awesome content strategy. So, I have tested 6 great tools that help me get different variants and ideas for my content campaign.

Ready, set, go!

How To Do Influencer Marketing In The Digital Age - #infographic

Let's say you want to get from one destination to another; what are your options in terms of mode of transportation?

You can take a bus, catch a plane, travel in train or depending on location you may have other options; tuk tuk in Mumbai, tram in Melbourne and so on.

Why does the cost of the transport options vary so much? Apart from the comfort factor, there is a big factor - time saved.

When marketing, especially with digital marketing an influencer can be a huge time saver. They traditionally have a huge social media following, authority in the community and influence over their followers and fans.

You may be hiring an influencer to promote your brand for a fixed time period but their endorsements and influence may last a long time.

You may be tapping on an influencers reach to increase your following, enhance your brand name, increase your authority or simply get expert help marketing online content.

Influencer marketing can bring a load of benefits like backlinks, relationships and business opportunities. Whatever your motive may be start with awe inspiring content, treat the relationship carefully - nurture and nourish it. Be open to a world of knowledge and opportunity. Here is an infographic from eBrandz on how to leverage influencer marketing.